EVENT CAMPAIGN & SOCIAL DESIGN
A flexible visual system for the Brazil–Ireland Chamber of Commerce, created across static ads, social content and video to promote business events, roundtables and international networking.
CLIENT
BICC — Brazil-Ireland Chamber of Commerce
SCOPE
Event campaigns, social & video
ROLE
Concept, design & video editing
OUTPUT
Static ads, social posts & event video
Event Campaign & Social Media Design
Campaign assets created to communicate each event topic, date, speaker and value quickly while maintaining consistency across recurring initiatives.
Connecting two business communities through clear communication
BICC promotes business, cultural and institutional connections between Brazil and Ireland through events, roundtables and member-focused initiatives.
THE CHALLENGE
Different events required distinct messages while still needing to feel part of one credible and recognisable chamber communication system.
THE OBJECTIVE
Position each initiative as a relevant meeting point and make the topic, date, speakers and member value immediately understandable.
THE AUDIENCE
Entrepreneurs, chamber members, institutional leaders and companies building relationships between Brazil and Ireland.
MY RESPONSIBILITY
I developed campaign concepts, static ads, social adaptations and video edit, balancing institutional credibility with energetic event communication.
Event Video & Motion Content
Short videos and animated assets extend the campaign message, promote speakers and create momentum before and after each event.
FINAL REFLECTION
Balancing institutional trust with campaign energy
The project demonstrated how a flexible system can support frequent events without making the communication feel repetitive or disconnected.